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This assignment consists of two sections: a marketing plan and sales strategy and a marketing budget. Note:You must submit both sections as separate…

This assignment consists of two sections: a marketing plan and sales strategy and a marketing budget. Note:You must submit both sections as separate…

This assignment consists of two sections: a marketing plan and sales strategy and a marketing budget. Note:You must submit both sections as separate files for the completion of this assignment.For the first 6 months your company is in business—to give you time  to perfect your product and to learn from actual customers—you will  start marketing and selling in your own community, a radius of 25 miles  from where you live. For most non-alcoholic beverages, marketing (as opposed to the actual  product itself) is key to success. Cola drinks, for example, are fairly  undifferentiated, as are many energy drinks, juices, bottled water, and  the like. Companies producing these types of beverages differentiate  themselves and attract market share through marketing and brand  awareness—both of which are critical to success. Section 1: Marketing Plan andSales Strategy (MS Word or equivalent)Write the3–5-page marketing plan and sales strategy section of your business plan, in which you do the following: Define your company’s target market. Analyze the types of consumers who will be drinking your beverage in  demographic terms (i.e., age, education level, income, gender, ethnic  group, etc.). Outline the demographic information for your company  specified on the worksheet in the course text (p. 107 | Demographic Description).  Support your analysis with actual data on the size of the demographic groups in your local community (nearby zipcodes).  Hints: At American FactFinder (http://factfinder.census.gov),  you will find demographic information on potential consumers in your  area. If you are selling through other businesses (such as grocery  stores), indicate the number of those businesses in your local area. You  will find information about such businesses in your local area at  County Business Patterns (http://www.census.gov/econ/cbp/). Check Chapter 2 of Successful Business Plan for more research sources.